Inviting Simplicity

Justin Foster
3 min readJan 11, 2021

We say we want simplicity. However, modern life invites complexity. There are so many moving parts and time-bound commitments. There is so much demand for our attention, our energy, our money. There is too much information to consume and too many choices to make. A microcosm of this issue was pointed out to me by a dear friend who is from another country: we have too many toilet paper choices!

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Justin Foster

Co-founder of Massive, a conscious business leadership coaching practice. Poet, essayist, music & coffee snob.